by Deborah Goodall | Nov 9, 2021 | Uncategorised
Recently I’ve been delivering a lot of workshops – online. Delegates have often mentioned that they have built their business on Word of Mouth; or that they get their business by Word of Mouth marketing. However, when we chat about whether they leverage...
by Deborah Goodall | Jul 14, 2021 | Uncategorised
Ten years ago today I handed my notice in from my job as Head of Marketing at the Yorkshire Agricultural Society, without too much of a plan of what to do next. I knew Self Employment was the way to go but I hadn’t particularly shaped exactly what that would look...
by Deborah Goodall | Apr 8, 2021 | Uncategorised
Tired of logging into LinkedIn to be bombarded with messages from market gurus and sales strategists who refer to themselves as mavens? If you are serious about moving your marketing forward it is wise to consider working with a marketing consultant. With so many...
by Deborah Goodall | Feb 5, 2021 | Uncategorised
Having spoken to a number of business over the last few days about Brand Value, and in some cases helped them work through a Brand Key to define what their brand really stands for, this blog could be of interest to many business-owners: large and small. Many...